Global Toy Market – Analysis By Product Type, By Age, By Distribution Channel, By Region, By Country (2020 Edition): Market Insights and Outlook Post Covid-19 Pandemic (2020-2025)
出 版 商：Azoth
出版日期：2020/08/31
頁 數：190頁
文件格式：PDF
價 格：
USD 2,000 (Single-User License)
USD 2,400 (Global-User License)
USD 2,400 (Global-User License)
Executive Summary
The Covid-19 pandemic has a minimal impact on the global toy industry despite the supply chain disruptions and closure of retail outlets as the e-commerce channel facilitated the growth of the market. The pandemic resulted in closure of schools and kids need to be entertained and engaged within the confines of home and this also has driven the market of toys.
Further, rising population and surge in purchasing power of citizen of developing economy will act as a catalyst in the growth of toy industry considering the weak correlation between global economy and toy market, The toy market will record a mild growth rate in the financial year of 2020.
According to Azoth Analytics research report, the Global Toy Market is projected to display slow but sustained growth represented by a CAGR of 1.4% during 2020 - 2025. The Global Toy Market was valued at USD 22.10 Billion in the year 2019 with North America leading the regional market share.
In the toy industry, companies have strategically positioned themselves in specific categories. For example, Mattel is focused on toys in the pre-school segment and dolls, whereas Hasbro is mostly dedicated in the actions figure, games and puzzle segments.
Under the Age segment, toys for 0-8 years are expected to hold the major market share as per the current scenario, the demand for toys for 0-8 years will be majorly from emerging economy. Further, Supermarkets are expected to account for the largest sales channel, mainly based on convenience and accessibility for an urban consumer to shop.
Scope of the Report
‧ The report analyses the Toy Market By Value.
‧ The report analyses Toy Market By Product Type (Games and Puzzles, Infant and pre-school toys, Construction Toys, Dolls and Accessories, Outdoor and Sports Toys, Others).
‧ The report assesses the Toy Market By Age (0-8 years, 8-15 years, 15 years and above).
‧ The report assesses the Toy Market By Distribution Channel (Ecommerce, Supermarket, Traditional Stores, Departmental Stores, Others)
‧ The Global Toy Market has been analysed By Region (North America, Europe, Asia Pacific) and By Country (United States, Canada, Germany, France, United Kingdom, Spain, China, Japan, India, South Korea).
‧ The key insights of the report have been presented through the frameworks of Key Development and companies’ presence in Toy with features of their products. Market share of leading Toy manufactures has also been included in the report. Also, the attractiveness of the market has been presented By Region, Product Type, Age and Distribution Channel. Additionally, the major opportunities, trends, drivers and challenges of the industry has been analysed in the report.
‧ The report tracks competitive developments, strategies, Acquisition and merger. The companies analysed in the report include LEGO Group, Mattel Inc., Hasbro, Bandai Namco, Vtech, Clementoni, Goliath Games, Playmobil, Tomy, Ravensburger, Thomas & Kosmos
‧ The report presents the analysis of Toy Market for the historical period of 2015-2019 and the forecast period of 2020-2025.
Key Target Audience
‧ Toy Manufacturers
‧ Online Retailers
‧ Consulting and Advisory Firms
‧ Investment Banks and Equity Firms
The Covid-19 pandemic has a minimal impact on the global toy industry despite the supply chain disruptions and closure of retail outlets as the e-commerce channel facilitated the growth of the market. The pandemic resulted in closure of schools and kids need to be entertained and engaged within the confines of home and this also has driven the market of toys.
Further, rising population and surge in purchasing power of citizen of developing economy will act as a catalyst in the growth of toy industry considering the weak correlation between global economy and toy market, The toy market will record a mild growth rate in the financial year of 2020.
According to Azoth Analytics research report, the Global Toy Market is projected to display slow but sustained growth represented by a CAGR of 1.4% during 2020 - 2025. The Global Toy Market was valued at USD 22.10 Billion in the year 2019 with North America leading the regional market share.
In the toy industry, companies have strategically positioned themselves in specific categories. For example, Mattel is focused on toys in the pre-school segment and dolls, whereas Hasbro is mostly dedicated in the actions figure, games and puzzle segments.
Under the Age segment, toys for 0-8 years are expected to hold the major market share as per the current scenario, the demand for toys for 0-8 years will be majorly from emerging economy. Further, Supermarkets are expected to account for the largest sales channel, mainly based on convenience and accessibility for an urban consumer to shop.
Scope of the Report
‧ The report analyses the Toy Market By Value.
‧ The report analyses Toy Market By Product Type (Games and Puzzles, Infant and pre-school toys, Construction Toys, Dolls and Accessories, Outdoor and Sports Toys, Others).
‧ The report assesses the Toy Market By Age (0-8 years, 8-15 years, 15 years and above).
‧ The report assesses the Toy Market By Distribution Channel (Ecommerce, Supermarket, Traditional Stores, Departmental Stores, Others)
‧ The Global Toy Market has been analysed By Region (North America, Europe, Asia Pacific) and By Country (United States, Canada, Germany, France, United Kingdom, Spain, China, Japan, India, South Korea).
‧ The key insights of the report have been presented through the frameworks of Key Development and companies’ presence in Toy with features of their products. Market share of leading Toy manufactures has also been included in the report. Also, the attractiveness of the market has been presented By Region, Product Type, Age and Distribution Channel. Additionally, the major opportunities, trends, drivers and challenges of the industry has been analysed in the report.
‧ The report tracks competitive developments, strategies, Acquisition and merger. The companies analysed in the report include LEGO Group, Mattel Inc., Hasbro, Bandai Namco, Vtech, Clementoni, Goliath Games, Playmobil, Tomy, Ravensburger, Thomas & Kosmos
‧ The report presents the analysis of Toy Market for the historical period of 2015-2019 and the forecast period of 2020-2025.
Key Target Audience
‧ Toy Manufacturers
‧ Online Retailers
‧ Consulting and Advisory Firms
‧ Investment Banks and Equity Firms
Table of Contents
1. Research Methodology and Executive Summary
1.1 Research Methodology
1.2 Executive Summary
2. Strategic Recommendations
3. Toy Market: Product Outlook
4. Global Toy Market: Sizing and Forecast
4.1 Market Size Forecast, By Value, Year 2015-2025
5. Global Toy Market Segmentation - By Product Type, By Value
5.1 Competitive Scenario of Global Toy: By Product Type
5.2 Games and Puzzles D Market Size and Forecast (2015-2025)
5.3 Infant and pre-school toys- Market Size and Forecast (2015-2025)
5.4 Construction Toys - Market Size and Forecast (2015-2025)
5.5 Dolls and Accessories D Market Size and Forecast (2015-2025)
5.6 Outdoor and Sports Toys - Market Size and Forecast (2015-2025)
5.7 Other - Market Size and Forecast (2015-2025)
6. Global Toy Market Segmentation - By Age, By Value
6.1 Competitive Scenario of Global Toy: By Age Type
6.2 0-8 years D Market Size and Forecast (2015-2025)
6.3 8-15 years - Market Size and Forecast (2015-2025)
6.4 15 Years & Above - Market Size and Forecast (2015-2025)
7. Global Toy Market Segmentation - By Distribution Channel
7.1 Competitive Scenario of Global Toy: By Distribution Channel
7.2 E-commerce Market Size and Forecast (2015-2025)
7.3 Supermarket- Market Size and Forecast (2015-2025)
7.4 Traditional store- Market Size and Forecast (2015-2025)
7.5 Departmental Store- Market Size and Forecast (2015-2025)
7.6 Others - Market Size and Forecast (2015-2025)
8. Global Toy Market: Regional Analysis
9. North America Toy Market:An Analysis (2015-2025)
9.1 North America Toy Market: Size and Forecast (2015-2025), By Value
9.2 North America Toy Market D Prominent Players
9.3 Market Segmentation By Product Type, By Value
9.4 Market Segmentation By Age By Value, By Volume
9.5 Market Segmentation By Distribution Channel, By Value
9.6 North America Toy Market: Country Analysis
9.7 Market Opportunity Chart of North America Toy Market - By Country, By Value, 2025
9.8 Competitive Scenario of North America Toy Market : By Country
9.9 United States Toy Market: Size and Forecast (2015-2025), By Value
9.10 United States Toy Market Segmentation - By Product Type, By Age, and By Distribution Channel (2015-2025) By Value
9.11 Canada Toy Market: Size and Forecast (2015-2025), By Value
9.12 Canada Toy Market Segmentation - By Product Type, By Age, and By Distribution Channel (2015-2025) By Value
10. Europe Toy Market: An Analysis (2015-2025)
10.1 Europe Toy Market: Size and Forecast (2015-2025), By Value
10.2 Europe Toy Market D Prominent Players
10.3 Market Segmentation By Product Type By Value
10.4 Market Segmentation By Age By Value, By Volume
10.5 Market Segmentation By Distribution Channel By Value
10.6 Europe Toy Market: Country Analysis
10.7 Market Opportunity Chart of Europe Toy Market - By Country, By Value, 2025
10.8 Competitive Scenario of Europe Toy Market : By Country
10.9 Germany Toy Market: Size and Forecast (2015-2025), By Value
10.10 Germany Toy Market Segmentation - By Product Type, By Age, and By Distribution Channel (2015-2025) By Value
10.11 France Toy Market: Size and Forecast (2015-2025), By Value
10.12 France Toy Market Segmentation - By Product Type, By Age, and By Distribution Channel (2015-2025) By Value
10.13 Spain Toy Market: Size and Forecast (2015-2025), By Value
10.14 Spain Toy Market Segmentation - By Product Type, By Age, and By Distribution Channel (2015-2025) By Value
10.15 United Kingdom Toy Market: Size and Forecast (2015-2025), By Value
10.16 United Kingdom Toy Market Segmentation - By Product Type, By Age, and By Distribution Channel (2015-2025) By Value
11. Asia Pacific Toy Market: An Analysis (2015-2025)
11.1 Asia Pacific Toy Market: Size and Forecast (2015-2025), By Value
11.2 Asia Pacific Toy Market D Key Players and Key Distributors
11.3 Market Segmentation By Product Type, By Value, By Volume
11.4 Market Segmentation By Age, By Value, By Volume
11.5 Market Segmentation By Distribution Channel (Hospitals, Pharmacies, Supermarket, Online/E-commerce, and Others) By Value
11.6 Asia Pacific Toy Market: Country Analysis
11.7 Market Opportunity Chart of Asia Pacific Toy Market - By Country, By Value, 2025
11.8 Competitive Scenario of Asia Pacific Toy Market : By Country
11.9 China Toy Market: Size and Forecast (2015-2025), By Value
11.10 China Toy Market Segmentation - By Product Type, By Age, and By Distribution Channel (2015-2025) By Value
11.11 Japan Toy Market: Size and Forecast (2015-2025), By Value
11.12 Japan Toy Market Segmentation - By Product Type, By Age, and By Distribution Channel (2015-2025) By Value
11.13 India Toy Market: Size and Forecast (2015-2025), By Value
11.14 India Toy Market Segmentation - By Product Type, By Age, and By Distribution Channel (2015-2025) By Value
11.15 South Korea Toy Market: Size and Forecast (2015-2025), By Value
11.16 South Korea Toy Market Segmentation - By Product Type, By Age, and By Distribution Channel (2015-2025) By Value
12. Global Toy Market Dynamics
12.1 Drivers
12.2 Restraints
12.3 Trends
13. Market Attractiveness
13.1 Market Attractiveness Chart of Global Toy Market - By Product Type, 2025
13.2 Market Attractiveness Chart of Global Toy Market - By Age, 2025
13.3 Market Attractiveness Chart of Global Toy Market - By Distribution Channel, 2025
13.4 Market Attractiveness Chart of Global Toy Market - By Region, 2025
14. Competitive Landscape
14.1 Key Acquisition and merger
14.2 Market Share Analysis
15. Company Analysis (Business Description, Financial Analysis, Business Strategy)
15.1 Hasbro
15.2 Lego
15.3 Mattel
15.4 Ravensburger
15.5 TOMY
15.6 VTech
15.7 Playmobil
15.8 Thames & Kosmos
15.9 Goliath Games
15.10 Clementoni
1. Research Methodology and Executive Summary
1.1 Research Methodology
1.2 Executive Summary
2. Strategic Recommendations
3. Toy Market: Product Outlook
4. Global Toy Market: Sizing and Forecast
4.1 Market Size Forecast, By Value, Year 2015-2025
5. Global Toy Market Segmentation - By Product Type, By Value
5.1 Competitive Scenario of Global Toy: By Product Type
5.2 Games and Puzzles D Market Size and Forecast (2015-2025)
5.3 Infant and pre-school toys- Market Size and Forecast (2015-2025)
5.4 Construction Toys - Market Size and Forecast (2015-2025)
5.5 Dolls and Accessories D Market Size and Forecast (2015-2025)
5.6 Outdoor and Sports Toys - Market Size and Forecast (2015-2025)
5.7 Other - Market Size and Forecast (2015-2025)
6. Global Toy Market Segmentation - By Age, By Value
6.1 Competitive Scenario of Global Toy: By Age Type
6.2 0-8 years D Market Size and Forecast (2015-2025)
6.3 8-15 years - Market Size and Forecast (2015-2025)
6.4 15 Years & Above - Market Size and Forecast (2015-2025)
7. Global Toy Market Segmentation - By Distribution Channel
7.1 Competitive Scenario of Global Toy: By Distribution Channel
7.2 E-commerce Market Size and Forecast (2015-2025)
7.3 Supermarket- Market Size and Forecast (2015-2025)
7.4 Traditional store- Market Size and Forecast (2015-2025)
7.5 Departmental Store- Market Size and Forecast (2015-2025)
7.6 Others - Market Size and Forecast (2015-2025)
8. Global Toy Market: Regional Analysis
9. North America Toy Market:An Analysis (2015-2025)
9.1 North America Toy Market: Size and Forecast (2015-2025), By Value
9.2 North America Toy Market D Prominent Players
9.3 Market Segmentation By Product Type, By Value
9.4 Market Segmentation By Age By Value, By Volume
9.5 Market Segmentation By Distribution Channel, By Value
9.6 North America Toy Market: Country Analysis
9.7 Market Opportunity Chart of North America Toy Market - By Country, By Value, 2025
9.8 Competitive Scenario of North America Toy Market : By Country
9.9 United States Toy Market: Size and Forecast (2015-2025), By Value
9.10 United States Toy Market Segmentation - By Product Type, By Age, and By Distribution Channel (2015-2025) By Value
9.11 Canada Toy Market: Size and Forecast (2015-2025), By Value
9.12 Canada Toy Market Segmentation - By Product Type, By Age, and By Distribution Channel (2015-2025) By Value
10. Europe Toy Market: An Analysis (2015-2025)
10.1 Europe Toy Market: Size and Forecast (2015-2025), By Value
10.2 Europe Toy Market D Prominent Players
10.3 Market Segmentation By Product Type By Value
10.4 Market Segmentation By Age By Value, By Volume
10.5 Market Segmentation By Distribution Channel By Value
10.6 Europe Toy Market: Country Analysis
10.7 Market Opportunity Chart of Europe Toy Market - By Country, By Value, 2025
10.8 Competitive Scenario of Europe Toy Market : By Country
10.9 Germany Toy Market: Size and Forecast (2015-2025), By Value
10.10 Germany Toy Market Segmentation - By Product Type, By Age, and By Distribution Channel (2015-2025) By Value
10.11 France Toy Market: Size and Forecast (2015-2025), By Value
10.12 France Toy Market Segmentation - By Product Type, By Age, and By Distribution Channel (2015-2025) By Value
10.13 Spain Toy Market: Size and Forecast (2015-2025), By Value
10.14 Spain Toy Market Segmentation - By Product Type, By Age, and By Distribution Channel (2015-2025) By Value
10.15 United Kingdom Toy Market: Size and Forecast (2015-2025), By Value
10.16 United Kingdom Toy Market Segmentation - By Product Type, By Age, and By Distribution Channel (2015-2025) By Value
11. Asia Pacific Toy Market: An Analysis (2015-2025)
11.1 Asia Pacific Toy Market: Size and Forecast (2015-2025), By Value
11.2 Asia Pacific Toy Market D Key Players and Key Distributors
11.3 Market Segmentation By Product Type, By Value, By Volume
11.4 Market Segmentation By Age, By Value, By Volume
11.5 Market Segmentation By Distribution Channel (Hospitals, Pharmacies, Supermarket, Online/E-commerce, and Others) By Value
11.6 Asia Pacific Toy Market: Country Analysis
11.7 Market Opportunity Chart of Asia Pacific Toy Market - By Country, By Value, 2025
11.8 Competitive Scenario of Asia Pacific Toy Market : By Country
11.9 China Toy Market: Size and Forecast (2015-2025), By Value
11.10 China Toy Market Segmentation - By Product Type, By Age, and By Distribution Channel (2015-2025) By Value
11.11 Japan Toy Market: Size and Forecast (2015-2025), By Value
11.12 Japan Toy Market Segmentation - By Product Type, By Age, and By Distribution Channel (2015-2025) By Value
11.13 India Toy Market: Size and Forecast (2015-2025), By Value
11.14 India Toy Market Segmentation - By Product Type, By Age, and By Distribution Channel (2015-2025) By Value
11.15 South Korea Toy Market: Size and Forecast (2015-2025), By Value
11.16 South Korea Toy Market Segmentation - By Product Type, By Age, and By Distribution Channel (2015-2025) By Value
12. Global Toy Market Dynamics
12.1 Drivers
12.2 Restraints
12.3 Trends
13. Market Attractiveness
13.1 Market Attractiveness Chart of Global Toy Market - By Product Type, 2025
13.2 Market Attractiveness Chart of Global Toy Market - By Age, 2025
13.3 Market Attractiveness Chart of Global Toy Market - By Distribution Channel, 2025
13.4 Market Attractiveness Chart of Global Toy Market - By Region, 2025
14. Competitive Landscape
14.1 Key Acquisition and merger
14.2 Market Share Analysis
15. Company Analysis (Business Description, Financial Analysis, Business Strategy)
15.1 Hasbro
15.2 Lego
15.3 Mattel
15.4 Ravensburger
15.5 TOMY
15.6 VTech
15.7 Playmobil
15.8 Thames & Kosmos
15.9 Goliath Games
15.10 Clementoni
