Tissue and Hygiene in Portugal

The strong performance of the Portuguese economy continues to give positive signs. Exports are increasing and the unemployment rate is in decline. Consumer confidence has also hit record highs due to recovering purchasing power, which has had a positive impact on several markets and various fmcg industries, including tissue and hygiene. Investment in innovation and promotional activity among leading manufacturers also contributed to positive growth in tissue and hygiene in 2016.

Euromonitor International's Tissue and Hygiene in Portugal report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Away-from-Home Tissue and Hygiene, Retail Tissue and Hygiene, Total Tissue and Hygiene.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Tissue and Hygiene market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

TISSUE AND HYGIENE IN PORTUGAL
Euromonitor International
April 2017

LIST OF CONTENTS AND TABLES

Executive Summary
Economic Recovery Continues To Stimulate Tissue and Hygiene Sales in 2016
Strong Demand Among Tourists Drives the Performance of Away-from-home Tissue
Striking A Balance Between Innovation and Promotional Activity Remains the Basis of Winning Strategies
Online Sales Remain Slow To Take Off
Optimistic Economic Outlook and Demand Among Tourists Set To Continue Supporting the Performance of Tissue and Hygiene
Key Trends and Developments
Economic Recovery Continues To Stimulate Tissue and Hygiene Sales in 2016
Stronger Demand Among Tourists Drives the Performance of Away-from-home Tissue
Portuguese Birth Rate Finally Presenting Positive Signs
Market Indicators
Table 1 Birth Rates 2011-2016
Table 2 Infant Population 2011-2016
Table 3 Female Population by Age 2011-2016
Table 4 Total Population by Age 2011-2016
Table 5 Households 2011-2016
Table 6 Forecast Infant Population 2016-2021
Table 7 Forecast Female Population by Age 2016-2021
Table 8 Forecast Total Population by Age 2016-2021
Table 9 Forecast Households 2016-2021
Market Data
Table 10 Retail Sales of Tissue and Hygiene by Category: Value 2011-2016
Table 11 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2011-2016
Table 12 NBO Company Shares of Retail Tissue and Hygiene: % Value 2012-2016
Table 13 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2013-2016
Table 14 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2011-2016
Table 15 Distribution of Retail Tissue and Hygiene by Format: % Value 2011-2016
Table 16 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2016
Table 17 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2016-2021
Table 18 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2016-2021
Definitions
Sources
Summary 1 Research Sources
Nunex - Worldwide SA in Tissue and Hygiene (portugal)
Strategic Direction
Key Facts
Summary 2 Nunex - Worldwide SA: Key Facts
Summary 3 Nunex - Worldwide SA: Operational Indicators
Competitive Positioning
Summary 4 Nunex - Worldwide SA: Competitive Position 2016
Renova - Fabrica De Papel Do Almonda SA in Tissue and Hygiene (portugal)
Strategic Direction
Summary 5 Renova - Fabrica de Papel do Almonda SA:Key Facts
Summary 6 Renova - Fabrica de Papel do Almonda SA:Operational Indicators
Competitive Positioning
Summary 7 Renova - Fabrica de Papel do Almonda SA: Competitive Position 2016
Headlines
Trends
Away-from-home Wipers by Type
Competitive Landscape
Prospects
Category Data
Table 19 Sales of Away-From-Home Tissue and Hygiene by Category: Value 2011-2016
Table 20 Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2011-2016
Table 21 Sales of Away-From-Home Paper Towels by Type: % Value 2014-2016
Table 22 Sales of Away-From-Home Wipers by Format through Business/Industry: % Value 2015-2016
Table 23 Sales of Away-From-Home Wipers by Format through Horeca: % Value 2015-2016
Table 24 Sales of Away-From-Home Wipers by Format through Hospitals/Healthcare: % Value 2015-2016
Table 25 Sales of Away-From-Home Wipers by Format through Public: % Value 2015-2016
Table 26 Distribution of Away-From-Home Tissue and Hygiene by Format: % Value 2011-2016
Table 27 Distribution of Away-From-Home Tissue and Hygiene by Format and Category: % Value 2016
Table 28 Forecast Sales of Away-From-Home Tissue and Hygiene by Category: Value 2016-2021
Table 29 Forecast Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2016-2021
Headlines
Trends
Competitive Landscape
Prospects
Reimbursement/prescription Adult Incontinence
Category Data
Table 30 Retail Sales of Adult Incontinence by Category: Value 2011-2016
Table 31 Retail Sales of Adult Incontinence by Category: % Value Growth 2011-2016
Table 32 NBO Company Shares of Retail Adult Incontinence: % Value 2012-2016
Table 33 LBN Brand Shares of Retail Adult Incontinence: % Value 2013-2016
Table 34 Forecast Retail Sales of Adult Incontinence by Category: Value 2016-2021
Table 35 Forecast Retail Sales of Adult Incontinence by Category: % Value Growth 2016-2021
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 36 Retail Sales of Nappies/Diapers/Pants by Category: Value 2011-2016
Table 37 Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2011-2016
Table 38 NBO Company Shares of Retail Nappies/Diapers/Pants: % Value 2012-2016
Table 39 LBN Brand Shares of Retail Nappies/Diapers/Pants: % Value 2013-2016
Table 40 Forecast Retail Sales of Nappies/Diapers/Pants by Category: Value 2016-2021
Table 41 Forecast Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2016-2021
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 42 Retail Sales of Sanitary Protection by Category: Value 2011-2016
Table 43 Retail Sales of Sanitary Protection by Category: % Value Growth 2011-2016
Table 44 Retail Sales of Tampons by Application Format: % Value 2011-2016
Table 45 NBO Company Shares of Retail Sanitary Protection: % Value 2012-2016
Table 46 LBN Brand Shares of Retail Sanitary Protection: % Value 2013-2016
Table 47 Forecast Retail Sales of Sanitary Protection by Category: Value 2016-2021
Table 48 Forecast Retail Sales of Sanitary Protection by Category: % Value Growth 2016-2021
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 49 Retail Sales of Wipes by Category: Value 2011-2016
Table 50 Retail Sales of Wipes by Category: % Value Growth 2011-2016
Table 51 NBO Company Shares of Retail Wipes: % Value 2012-2016
Table 52 LBN Brand Shares of Retail Wipes: % Value 2013-2016
Table 53 Forecast Retail Sales of Wipes by Category: Value 2016-2021
Table 54 Forecast Retail Sales of Wipes by Category: % Value Growth 2016-2021
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 55 Retail Sales of Tissue by Category: Value 2011-2016
Table 56 Retail Sales of Tissue by Category: % Value Growth 2011-2016
Table 57 NBO Company Shares of Retail Tissue: % Value 2012-2016
Table 58 LBN Brand Shares of Retail Tissue: % Value 2013-2016
Table 59 Forecast Retail Sales of Tissue by Category: Value 2016-2021
Table 60 Forecast Retail Sales of Tissue by Category: % Value Growth 2016-2021