SME M2M OPPORTUNITIES FOR MNOS: NEW APPROACHES TO ADDRESSING THIS SEGMENT

Among some of the operators we spoke to, there is an inkling of saturation in the large-enterprise market, and operators that have already been very successful in that space are assessing if SME is the market segment from which continued growth will stem.
According to our forecast, the number of SME M2M connections worldwide will grow at a CAGR of 33% between 2013 and 2023. Primary research undertaken for Analysys Mason’s M2M Carrier Scorecard 2013 indicates that MNOs have a significant opportunity to sell M2M solutions into this base. This Viewpoint explores the opportunities in this customer segment and the ways in which operators are addressing this opportunity.

This Viewpoint provides:
detailed insight regarding the following topics raised in the scorecard report:
customer segmentation for M2M
M2M opportunities with SMEs for local and regional MNOs
packaging of M2M solutions for the SME segment
enabling adoption of M2M solutions by SMEs through financial arrangements
recommendations for operators
a 10-year worldwide forecast of M2M device connections procured by SMEs.