European OTT Video Revenue to Reach $9.25 Billion by Year-End 2018

Despite the ongoing resilience of physical home video in Europe, consumers across the region are consuming more over-the-top (OTT) video than ever before. Continuous broadband expansion, proliferation of connected devices, and the availability and easy access of extensive online video catalogues have proven to be a successful mix for driving OTT video. In this Strategy Analytics Report, we examine the forces driving the growth of European OTT video and break down the markets for ad-supported video, electronic sell-thru, digital rental, and subscription VOD.

1 Executive Summary
2 Introduction
3 Over-the-Top (OTT) Video Forecast
3.1 Ad-Supported Video
3.2 Subscription VOD (SVOD)
3.3 Electronic Sell-Thru (EST)
3.4 Digital Rental (iVOD)
4 Conclusion and Recommendations
4.1 Conclusions
4.2 Recommendations
5 Methodology