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Mobile Application Development Platform Market by Deployment, by End User Type, by Industry Verticals, by Region– Global Forecast to 2019
出 版 商：MarketsandMarkets
出版日期：2015/01/26
頁 數：150頁
文件格式：PDF
價 格：
USD 4,650 (Single-User License)
USD 5,650 (Multi-User License)
USD 7,150 (Global-User License)
USD 5,650 (Multi-User License)
USD 7,150 (Global-User License)
The MADP market is an emerging technology with range of developments reshaping the communications market through constant changes in mobile environment. In the recent years, consumers and enterprise users have moved from PCs and laptops to smart devices that have left developer teams to ascent to new tools and technologies.
The growing demand for commercial mobile devices and emerging advancements in digital technology are visibly driving the market for MADP. Industry verticals such as BFSI, healthcare, retail, transportation and logistics and manufacturing are progressively deploying MADP for better quality and performance of mobile apps.
Strategic platform vendors, namely Halosys, Convertigo, IBM and Kony among various others are offering MADP to present definite set of recommendations from the end users that would help to develop mobile applications using the responsive development procedures.
The major restraints in this market are rising cost and technical difficulties and increasing importance of security. This report analyzes the growth rate and penetration of MADP across all regions.
There are various assumptions that have been taken into consideration for the market sizing and forecasting exercise. A few of the global assumptions include political, economic, social, technological, and economic factors. For instance, exchange rate is one of the economic factors which are expected to have a moderate rating of impact on this market. Therefore, dollar fluctuations are expected to not seriously affect the forecasts in the emerging Asia-Pacific (APAC) regions.
The report will help the market leaders/new entrants in this market in the following ways:
1. This report segments the market into services, covering this market comprehensively. The report provides the closest approximations of the revenue numbers for the overall market and the sub-segments. The market numbers are further split across different industry verticals and regions.
2. This report will help them better understand the competitors and gain more insights to better position one’s business. There is a separate section on competitive landscape, includingend-user analysis, mergers and acquisitions, and venture capital funding. Besides this, there are company profiles of the ten major players in this market. In this section, market internals are provided that can help place one’s company ahead of the competitors.
3. The report helps them understand the pulse of the market. The report provides information on key market drivers, restraints, challenges, and opportunities.
The growing demand for commercial mobile devices and emerging advancements in digital technology are visibly driving the market for MADP. Industry verticals such as BFSI, healthcare, retail, transportation and logistics and manufacturing are progressively deploying MADP for better quality and performance of mobile apps.
Strategic platform vendors, namely Halosys, Convertigo, IBM and Kony among various others are offering MADP to present definite set of recommendations from the end users that would help to develop mobile applications using the responsive development procedures.
The major restraints in this market are rising cost and technical difficulties and increasing importance of security. This report analyzes the growth rate and penetration of MADP across all regions.
There are various assumptions that have been taken into consideration for the market sizing and forecasting exercise. A few of the global assumptions include political, economic, social, technological, and economic factors. For instance, exchange rate is one of the economic factors which are expected to have a moderate rating of impact on this market. Therefore, dollar fluctuations are expected to not seriously affect the forecasts in the emerging Asia-Pacific (APAC) regions.
The report will help the market leaders/new entrants in this market in the following ways:
1. This report segments the market into services, covering this market comprehensively. The report provides the closest approximations of the revenue numbers for the overall market and the sub-segments. The market numbers are further split across different industry verticals and regions.
2. This report will help them better understand the competitors and gain more insights to better position one’s business. There is a separate section on competitive landscape, includingend-user analysis, mergers and acquisitions, and venture capital funding. Besides this, there are company profiles of the ten major players in this market. In this section, market internals are provided that can help place one’s company ahead of the competitors.
3. The report helps them understand the pulse of the market. The report provides information on key market drivers, restraints, challenges, and opportunities.
Table of Contents
1 Introduction (Page No. - 16)
1.1 Objectives of the Study
1.2 Market Definition
1.3 Market Scope
1.3.1 Markets Covered
1.3.2 Year
1.4 Currency
1.5 Package Size
1.6 Stakeholders
2 Research Methodology (Page No. - 20)
2.1 Market Size Estimation
2.2 Market Crackdown and Data Triangulation
2.3 Market Share Estimation
2.3.1 Key Data Taken From Secondary Sources
2.3.2 Key Data Taken From Primary Sources
2.3.3 Assumptions
2.3.4 Key Industry Insights
3 Executive Summary (Page No. - 29)
4 Premium Insights (Page No. - 35)
4.1 Attractive Market Opportunities in MADP Market
4.2 MADP Market – Top Three Industry Verticals
4.3 Global MADP Market
4.4 MADP Market Potential
4.5 MADP User Type Market (2019)
4.6 MADP Regional Market
4.7 Industry Vertical Growth Matrix
4.8 Lifecycle Analysis, By Region 2014
5 Market Overview (Page No. - 42)
5.1 Introduction
5.2 Evolution
5.3 Market Segmentation
5.3.1 MADP Market Size, By Deployment Type
5.3.2 MADP Market Size, By User Type
5.3.3 MADP Market Size, By Industry Vertical
5.3.4 MADP Market Size, By Region
5.4 Market Dynamics
5.4.1 Drivers
5.4.1.1 Increasing Number of Commercial Mobile Devices
5.4.1.2 Emergence of Cloud Based Technology
5.4.1.3 Rising Demand Among Enterprises for Mobile Apps
5.4.2 Restraints
5.4.2.1 Rising Costs and Technical Difficulties
5.4.2.2 Increasing Importance of Security
5.4.3 Opportunities
5.4.3.1 Implementation of Reliable Development Practices
5.4.3.2 Growing Demand for Departmental Collaboration
5.4.3.3 Better Management of Applications on Different Platforms
5.4.4 Challenges
5.4.4.1 Constantly Checking for Uniformity Across Platform
5.4.4.2 Maintaining Back-End Integration
5.4.5 Burning Issue
5.4.5.1 Drastic Fall in the Usage of Native Apps
5.5 Standards
5.5.1 Introduction
5.5.2 Federal Information Processing Standard (FIPS)
5.5.3 Federal Information Security Management Act (FISMA)
6 Industry Trends (Page No. - 54)
6.1 Introduction
6.2 Value Chain Analysis
6.3 Pest Analysis
6.3.1 Political Factors
6.3.2 Economic Factors
6.3.3 Social Factors
6.3.4 Technological Factors
6.4 Porter’s Five Forces Analysis
6.4.1 Threat From New Entrants
6.4.2 Threat From Substitutes
6.4.3 Bargaining Power of Suppliers
6.4.4 Bargaining Power of Buyers
6.4.5 Intensity of Competitive Rivarly
7 Global Mobile Application Development Platform Market Analysis, By Deployment Type (Page No. - 63)
7.1 Introduction
7.2 Cloud
7.3 On-Premises
8 Global Mobile Application Development Platform Market Analysis, By User Type (Page No. - 73)
8.1 Introduction
8.2 SMBS
8.3 Large Enterprises
9 Global Mobile Application Development Platform Market Analysis, By Industry Vertical (Page No. - 83)
9.1 Introduction
9.2 BFSI
9.3 Healthcare
9.4 Retail
9.5 Transportation and Logistics
9.6 Media and Entertainment
9.7 Telecom and It
9.8 Construction
9.9 Education
9.10 Manufacturing
9.11 Others
10 Geographic Analysis (Page No. - 107)
10.1 Introduction
10.2 North America
10.3 Europe
10.4 Asia-Pacific
10.5 Middle East and Africa
10.6 Latin America
11 Competitive Landscape (Page No. - 127)
11.1 Overview
11.2 Competitive Situation and Trends
11.2.1 New Product Launches
11.2.2 Agreements, Partnerships, and Collaborations, 2012-2014
11.2.3 Mergers and Acquisitions
11.2.4 Expansion
11.2.5 Venture Captial (VC) Funding
12 Company Profiles (Page No. - 140)
12.1 Introduction
12.2 SAP AG
12.2.1 Business Overview
12.2.2 Products and Services
12.2.3 Key Strategies
12.2.4 Recent Developments
12.2.5 SWOT Analysis
12.2.6 MNM View
12.3 IBM Corporation
12.3.1 Business Overview
12.3.2 Products and Services
12.3.3 Key Strategies
12.3.4 Recent Developments
12.3.5 SWOT Analysis
12.3.6 MNM View
12.4 Oracle Corporation
12.4.1 Business Overview
12.4.2 Products and Services
12.4.3 Key Strategies
12.4.4 Recent Developments
12.4.5 SWOT Analysis
12.4.6 MNM View
12.5 Kony
12.5.1 Business Overview
12.5.2 Products and Services
12.5.3 Key Strategies
12.5.4 Recent Developments
12.5.5 MNM View
12.6 Microsoft Corporation
12.6.1 Business Overview
12.6.2 Products and Services
12.6.3 Key Strategies
12.6.4 Recent Developments
12.6.5 SWOT Analysis
12.6.6 MNM View
12.7 Verivo Software
12.7.1 Business Overview
12.7.2 Products and Services
12.7.3 Key Strategies
12.7.4 Recent Developments
12.7.5 MNM View
12.8 Salesforce.Com
12.8.1 Business Overview
12.8.2 Products and Services
12.8.3 Key Strategies
12.8.4 Recent Developments
12.8.5 SWOT Analysis
12.8.6 MNM View
12.9 Appcelerator
12.9.1 Business Overview
12.9.2 Products and Services
12.9.3 Key Strategies
12.9.4 Recent Developments
12.9.5 MNM View
12.10 Hewlett Packard
12.10.1 Business Overview
12.10.2 Products and Services
12.10.3 Key Strategies
12.10.4 Recent Developments
12.10.5 MNM View
12.11 Microstrategy
12.11.1 Business Overview
12.11.2 Products and Services
12.11.3 Key Strategies
12.11.4 Recent Developments
12.11.5 MNM View
13 Appendix (Page No. - 172)
13.1 Discussion Guide
13.2 Introducing RT: Real Time Market Intelligence
13.3 Available Customizations
13.4 Related Reports
1 Introduction (Page No. - 16)
1.1 Objectives of the Study
1.2 Market Definition
1.3 Market Scope
1.3.1 Markets Covered
1.3.2 Year
1.4 Currency
1.5 Package Size
1.6 Stakeholders
2 Research Methodology (Page No. - 20)
2.1 Market Size Estimation
2.2 Market Crackdown and Data Triangulation
2.3 Market Share Estimation
2.3.1 Key Data Taken From Secondary Sources
2.3.2 Key Data Taken From Primary Sources
2.3.3 Assumptions
2.3.4 Key Industry Insights
3 Executive Summary (Page No. - 29)
4 Premium Insights (Page No. - 35)
4.1 Attractive Market Opportunities in MADP Market
4.2 MADP Market – Top Three Industry Verticals
4.3 Global MADP Market
4.4 MADP Market Potential
4.5 MADP User Type Market (2019)
4.6 MADP Regional Market
4.7 Industry Vertical Growth Matrix
4.8 Lifecycle Analysis, By Region 2014
5 Market Overview (Page No. - 42)
5.1 Introduction
5.2 Evolution
5.3 Market Segmentation
5.3.1 MADP Market Size, By Deployment Type
5.3.2 MADP Market Size, By User Type
5.3.3 MADP Market Size, By Industry Vertical
5.3.4 MADP Market Size, By Region
5.4 Market Dynamics
5.4.1 Drivers
5.4.1.1 Increasing Number of Commercial Mobile Devices
5.4.1.2 Emergence of Cloud Based Technology
5.4.1.3 Rising Demand Among Enterprises for Mobile Apps
5.4.2 Restraints
5.4.2.1 Rising Costs and Technical Difficulties
5.4.2.2 Increasing Importance of Security
5.4.3 Opportunities
5.4.3.1 Implementation of Reliable Development Practices
5.4.3.2 Growing Demand for Departmental Collaboration
5.4.3.3 Better Management of Applications on Different Platforms
5.4.4 Challenges
5.4.4.1 Constantly Checking for Uniformity Across Platform
5.4.4.2 Maintaining Back-End Integration
5.4.5 Burning Issue
5.4.5.1 Drastic Fall in the Usage of Native Apps
5.5 Standards
5.5.1 Introduction
5.5.2 Federal Information Processing Standard (FIPS)
5.5.3 Federal Information Security Management Act (FISMA)
6 Industry Trends (Page No. - 54)
6.1 Introduction
6.2 Value Chain Analysis
6.3 Pest Analysis
6.3.1 Political Factors
6.3.2 Economic Factors
6.3.3 Social Factors
6.3.4 Technological Factors
6.4 Porter’s Five Forces Analysis
6.4.1 Threat From New Entrants
6.4.2 Threat From Substitutes
6.4.3 Bargaining Power of Suppliers
6.4.4 Bargaining Power of Buyers
6.4.5 Intensity of Competitive Rivarly
7 Global Mobile Application Development Platform Market Analysis, By Deployment Type (Page No. - 63)
7.1 Introduction
7.2 Cloud
7.3 On-Premises
8 Global Mobile Application Development Platform Market Analysis, By User Type (Page No. - 73)
8.1 Introduction
8.2 SMBS
8.3 Large Enterprises
9 Global Mobile Application Development Platform Market Analysis, By Industry Vertical (Page No. - 83)
9.1 Introduction
9.2 BFSI
9.3 Healthcare
9.4 Retail
9.5 Transportation and Logistics
9.6 Media and Entertainment
9.7 Telecom and It
9.8 Construction
9.9 Education
9.10 Manufacturing
9.11 Others
10 Geographic Analysis (Page No. - 107)
10.1 Introduction
10.2 North America
10.3 Europe
10.4 Asia-Pacific
10.5 Middle East and Africa
10.6 Latin America
11 Competitive Landscape (Page No. - 127)
11.1 Overview
11.2 Competitive Situation and Trends
11.2.1 New Product Launches
11.2.2 Agreements, Partnerships, and Collaborations, 2012-2014
11.2.3 Mergers and Acquisitions
11.2.4 Expansion
11.2.5 Venture Captial (VC) Funding
12 Company Profiles (Page No. - 140)
12.1 Introduction
12.2 SAP AG
12.2.1 Business Overview
12.2.2 Products and Services
12.2.3 Key Strategies
12.2.4 Recent Developments
12.2.5 SWOT Analysis
12.2.6 MNM View
12.3 IBM Corporation
12.3.1 Business Overview
12.3.2 Products and Services
12.3.3 Key Strategies
12.3.4 Recent Developments
12.3.5 SWOT Analysis
12.3.6 MNM View
12.4 Oracle Corporation
12.4.1 Business Overview
12.4.2 Products and Services
12.4.3 Key Strategies
12.4.4 Recent Developments
12.4.5 SWOT Analysis
12.4.6 MNM View
12.5 Kony
12.5.1 Business Overview
12.5.2 Products and Services
12.5.3 Key Strategies
12.5.4 Recent Developments
12.5.5 MNM View
12.6 Microsoft Corporation
12.6.1 Business Overview
12.6.2 Products and Services
12.6.3 Key Strategies
12.6.4 Recent Developments
12.6.5 SWOT Analysis
12.6.6 MNM View
12.7 Verivo Software
12.7.1 Business Overview
12.7.2 Products and Services
12.7.3 Key Strategies
12.7.4 Recent Developments
12.7.5 MNM View
12.8 Salesforce.Com
12.8.1 Business Overview
12.8.2 Products and Services
12.8.3 Key Strategies
12.8.4 Recent Developments
12.8.5 SWOT Analysis
12.8.6 MNM View
12.9 Appcelerator
12.9.1 Business Overview
12.9.2 Products and Services
12.9.3 Key Strategies
12.9.4 Recent Developments
12.9.5 MNM View
12.10 Hewlett Packard
12.10.1 Business Overview
12.10.2 Products and Services
12.10.3 Key Strategies
12.10.4 Recent Developments
12.10.5 MNM View
12.11 Microstrategy
12.11.1 Business Overview
12.11.2 Products and Services
12.11.3 Key Strategies
12.11.4 Recent Developments
12.11.5 MNM View
13 Appendix (Page No. - 172)
13.1 Discussion Guide
13.2 Introducing RT: Real Time Market Intelligence
13.3 Available Customizations
13.4 Related Reports
