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Global Smartphone Vendor Marketshare for 15 Countries Q1 2015
出 版 商:Strategy Analytics
出版日期:2015/05/11
頁 數:25頁
文件格式:Excel
Global smartphone shipments grew +21% annually in Q1 2015. Emerging markets, such as China, India and Brazil, and some developed markets, like the US, led growth. Samsung stayed the no.1 smartphone vendor in most major countries, while Apple performed very well in the US, China, Japan and Germany, due to strong demand in the phablet category. Tier-two brands -- such as Oppo, Vivo, Meizu and Micromax -- are gaining rapid traction, based on solid volumes in their home territories. Our extensive report tracks the world's 19 leading smartphone vendors' shipments and marketshare across 15 major countries worldwide from Q1 2012 to Q1 2015. The 15 countries tracked account for 3 in 4 of all global smartphone volumes. Countries covered include: Brazil, Canada, China, France, Germany, India, Italy, Japan, Mexico, Russia, South Africa, South Korea, Spain, UK, and the United States. This report is a valuable tool for any mobile stakeholder that wants to track smartphone vendors' operational performances at a granular level in the most important countries.