North America Predictive Analytics Market by Application , by Vertical - Analysis & Forecast to 2019

Predictive analytics is a method of extracting relevant information from past data which helps to identify trends and predicts future outcomes. Predictive analytics solutions help organizations in improving their decision-making process by determining the trends with the help of data mining, regression, clustering, and others. The North American market holds up the maximum share in the global predictive analytics market. The technological advancements and massive amount of data deluge faced by the companies have acted as the major drivers for the predictive analytics in the region. The growth of this market was valued at $761.3 million and is expected to reach $2,276.4 million by 2019 at a CAGR of 24.5% from 2014 - 2019.
In this report, the predictive analytics market covers application segments such as customer analytics, marketing analytics, risk analytics, fraud analytics, network analytics, operations & workforce management and others. The customer analytics segment contributes to the highest share among applications in 2014.
The report also segments the market on the basis of industry verticals such as banking, financial services & insurance (BFSI), healthcare, telecom & IT, media & environment, consumer goods & retail, environment & government and others. BFSI segment has the maximum use of the predictive analytics techniques and therefore it dominates among all the verticals.
This market is witnessing fast changes and there are several developments and changes like mergers and acquisitions, partnerships, products and services launch. The developments and changes in the market have also been included along with the insights on major companies in the market. The major players included in the report are IBM, Oracle, SAP, SAS, Teradata and FICO.
Markets Covered
‧ Predictive Analytics market, By Application
 Customer Analytics
 Marketing Analytics
 Operations & Workforce Management
 Risk Analytics
 Fraud Analytics
 Network Analytics
 Others

‧ Predictive Analytics market, By Vertical
 BFSI
 Consumer Goods & Retail
 Environment & Government
 Telecom & IT
 Media & Entertainment
 Healthcare
 Others

‧ Predictive Analytics market, By Geography
 U.S.
 Canada
 Mexico
 Others

TABLE OF CONTENTS

1 INTRODUCTION 11
1.1 OBJECTIVES OF THE STUDY 11
1.2 MARKET SEGMENTATION & COVERAGE 12
1.3 STAKEHOLDERS 13
2 RESEARCH METHODOLOGY 14
2.1 INTEGRATED ECOSYSTEM OF NORTH AMERICA PREDICTIVE ANALYTICS MARKET 15
2.2 ARRIVING AT THE NORTH AMERICA PREDICTIVE ANALYTICS MARKET SIZE 16
2.2.1 TOP-DOWN APPROACH 16
2.2.2 BOTTOM-UP APPROACH 18
2.2.3 DEMAND SIDE APPROACH 19
2.2.4 MACRO INDICATOR-BASED APPROACH 20
2.3 ASSUMPTIONS 22
3 EXECUTIVE SUMMARY 23
4 MARKET OVERVIEW 25
4.1 INTRODUCTION 25
4.2 NORTH AMERICA PREDICTIVE ANALYTICS MARKET: COMPARISON WITH PARENT MARKET, 2013-2019 (USD MN) 26
4.3 MARKET DRIVERS AND INHIBITORS 27
4.4 KEY MARKET DYNAMICS 28
4.5 DEMAND SIDE ANALYSIS 31
5 PREDICTIVE ANALYTICS MARKET, BY APPLICATION 33
5.1 INTRODUCTION 34
5.2 NORTH AMERICA PREDICTIVE ANALYTICS IN CUSTOMER ANALYTICS, BY GEOGRAPHY 35
5.3 NORTH AMERICA PREDICTIVE ANALYTICS IN MARKETING ANALYTICS, BY GEOGRAPHY 36
5.4 NORTH AMERICA PREDICTIVE ANALYTICS IN OPERATIONS & WORKFORCE MANAGEMENT, BY GEOGRAPHY 37
5.5 NORTH AMERICA PREDICTIVE ANALYTICS IN RISK ANALYTICS, BY GEOGRAPHY 38
5.6 NORTH AMERICA PREDICTIVE ANALYTICS IN FRAUD ANALYTICS, BY GEOGRAPHY 39
5.7 NORTH AMERICA PREDICTIVE ANALYTICS IN NETWORK ANALYTICS, BY GEOGRAPHY 40
6 PREDICTIVE ANALYTICS MARKET, BY VERTICAL 42
6.1 INTRODUCTION 43
6.2 DEMAND SIDE ANALYSIS 45
6.3 NORTH AMERICA PREDICTIVE ANALYTICS IN BFSI, BY GEOGRAPHY 51
6.4 NORTH AMERICA PREDICTIVE ANALYTICS IN CONSUMER GOODS & RETAIL, BY GEOGRAPHY 52
6.5 NORTH AMERICA PREDICTIVE ANALYTICS IN ENVIRONMENT & GOVERNMENT, BY GEOGRAPHY 53
6.6 NORTH AMERICA PREDICTIVE ANALYTICS IN TELECOMMUNICATION & IT, BY GEOGRAPHY 54
6.7 NORTH AMERICA PREDICTIVE ANALYTICS IN MEDIA & ENTERTAINMENT, BY GEOGRAPHY 55
6.8 NORTH AMERICA PREDICTIVE ANALYTICS IN HEALTHCARE, BY GEOGRAPHY 56
7 PREDICTIVE ANALYTICS MARKET, BY GEOGRAPHY 57
7.1 INTRODUCTION 58
7.2 U.S. PREDICTIVE ANALYTICS MARKET 59
7.2.1 U.S. PREDICTIVE ANALYTICS MARKET, BY VERTICALS 60
7.2.2 U.S. PREDICTIVE ANALYTICS MARKET, BY APPLICATION 61
7.3 CANADA PREDICTIVE ANALYTICS MARKET 63
7.3.1 CANADA PREDICTIVE ANALYTICS MARKET, BY VERTICALS 64
7.3.2 CANADA PREDICTIVE ANALYTICS MARKET, BY APPLICATION 66
7.4 MEXICO PREDICTIVE ANALYTICS MARKET 68
7.4.1 MEXICO PREDICTIVE ANALYTICS MARKET, BY VERTICALS 69
7.4.2 MEXICO PREDICTIVE ANALYTICS MARKET, BY APPLICATION 71
8 COMPETITIVE LANDSCAPE: 73
8.1.1 INDUSTRY COVERAGE ANALYSIS: 73
8.1.2 MERGERS AND ACQUISITIONS: 74
8.1.3 PARTNERSHIP: 74
8.1.4 PRODUCT LAUNCH: 75
8.1.5 GLOBAL ALLIANCE: 75
9 NORTH AMERICA PREDICTIVE ANALYTICS, BY COMPANY 76
(Overview, Financials, Products & Services, Strategy, and Developments)*
9.1 IBM 76
9.2 ORACLE 80
9.3 SAS INSTITUTE, INC 84
9.4 SAP SE 86
9.5 TERADATA CORPORATION 89
9.6 FAIR ISAAC CORP 92
*Details on overview, financials, product & services, strategy, and developments might not be captured in case of unlisted company
10 APPENDIX 95
10.1 CUSTOMIZATION OPTIONS 95
10.1.1 PREDICTIVE ANALYTICS: APPLICATION DATA 95
10.1.2 REGULATORY FRAMEWORK 95
10.1.3 PREDICTIVE ANALYTICS: VERTICALS DATA 95
10.1.4 IMPACT ANALYSIS 95
10.1.5 HISTORICAL DATA AND TRENDS 95
10.2 RELATED REPORTS 96
10.3 INTRODUCING RT: REAL TIME MARKET INTELLIGENCE 97
10.4 FEATURES AND BENEFITS OF RT 97