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Website Global Market Analytics Report 2016

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出 版 商:TBRC
出版日期:2016/06/30
頁  數:82頁
文件格式:PDF
價  格:
USD 2,000 (Single-User License)
USD 3,000 (Multi-User License)
USD 4,000 (Global-User License)
USD 2,000 (Hard copy)
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The Website Market Analytics Global Report provides strategists, marketers and senior management with the critical information they need to assess the global website market and compare it with other markets and across geographies.

Reasons to Purchase

‧ Outperform competitors using accurate up to date demand-side dynamics information.
‧ Identify growth segments for investment.
‧ Facilitate decision making on the basis of historic and forecast data and the drivers and restraints on the market.
‧ Benchmark performance against key competitors.
‧ Develop strategies based on likely future developments.
‧ Utilise the relationships between key data sets for superior strategizing.
‧ Suitable for supporting your internal and external presentations with reliable high quality data and analysis.

Description

Where is the largest and fastest growing market for Website? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The Website Market Analytics Global Report from the Business Research Company answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography. It places the market within the context of the wider Website market, and compares it with other sectors.
‧ The market characteristics section of the report defines and explains the website market.
‧ The market size and comparisons section gives the current market value ($bn) of the website market and some other indications of the markets importance. It then covers the historic growth of the market and forecasts the future. Drivers and restraints looks at the external factors supporting and controlling the growth of the market.
‧ The comparisons with other markets section looks at the website market in relation to a range of leading industrial markets in terms of size ($bn) and growth.
‧ The regional and country breakdowns section gives the size of the website market by geography and compares historic and forecast growth. It covers all the regions, key developed countries and major emerging markets.
‧ The market segmentation section looks at the segments within the website market and compares their size and historic and forecast growth.
‧ The market comparison section draws comparisons between the website market and country and regional populations and economies to understand the importance of the website market and how this is changing.
‧ Competitive landscape gives market shares, and a description of the leading companies.
‧ Key financial deals which have shaped the website market in recent years are identified.
‧ The comparison with macroeconomic factors compares the website market by country with population and GDP to illustrate the relative importance of the website market within the society and economy in different countries and how this is changing.
‧ The next sections look at the website consumption in different countries and regions and how it is changing and how this relates to the overall market.
‧ The trends and strategies section highlights the likely future developments in the website market and suggests approaches companies can take to exploit this.

Scope

Markets covered: Websites, Internet Search Portals
Markets compared: TV And Radio Broadcasting, Film And Sound, Information Services, Website, Print Media
Companies mentioned: Google, Facebook, Tencent, Baidu, Netflix, Yahoo, Linkedin, Naver Corporation, Twitter
Countries: Brazil, China, France, Germany, India, Italy, Japan, Spain, Russia, UK, USA.
Regions: Asia, Americas, Europe, Middle East & Africa, Oceania.
Time series: Five years historic and forecast.
Data: Ratios of market size and growth to related markets, population, GDP.
Data segmentations: Country and regional splits, market share of competitors, market segments.
Sourcing and referencing: Data and analysis throughout the report is sourced using end notes.
Introduction 7
Website Market Characteristics 8
Website Market Historic Growth 9
Drivers of the Market 9
Restraints on the Market 10
Website Market Forecast Growth 11
Drivers of the Market 11
Restraints on the Market 12
Website Market Regional And Country Comparison 13
Global Website Market Size, Split By Region, 2015 13
Global Website Market, Historic and Forecast Growth, By Region, 2011 – 2019 15
Global Website Market, Split By Country, 2015 17
Global Website Market, Historic and Forecast Growth, Split By Country, 2011 – 2019 19
Website Market Comparisons 21
Global Website Market As A Percentage Of Total Media Market, 2011– 2019 21
Global Internet As A Percentage Of Total Media Market, By Country, 2015 23
Global Website Market Compared With Other Segments Of Global Media Market, 2015 25
Global Website Market Compared With Other Segments Of Media Market, Historic and Forecast, 2011– 2019 26
Internet Competitive Landscape 27
Google Inc. 27
Facebook 28
Yahoo 29
AOL 30
Twitter 30
Key Mergers And Acquisitions In Website Market 32
Website Market Comparison With Macro Economic Factors 33
Global Website Market Size, Market Size As A Percentage Of Global GDP, 2011 – 2019 33
Website Market Size As A Percentage Of GDP, By Country, 2015 34
Global Website Market, Per Capita Expenditure, 2011 – 2019 35
Per Capita Average Internet Expenditure, By Country, 2015 36
Per Household Average Internet Expenditure, By Country, 2015 37
Proportion Of Young Population (0 – 25), By Country, 2015 39
Per Capita Average Internet Expenditure Versus Proportion Of Young Population (0 – 25), By Country, 2015 41
Proportion Of Population By Region, By Country, 2015 43
Per Capita Website Expenditure Versus Population By Region, By Country, 2015 45
Website Market Comparison With Industry Metrics 47
Internet Penetration, By Country, 2015 47
Per Capita Average Internet Expenditure Versus Internet Penetration, By Country, 2015 49
Mobile Internet Penetration, By Country, 2015 51
Per Capita Average Internet Expenditure Versus Mobile Internet Penetration, By Country, 2015 53
Smartphone Penetration, By Country, 2015 55
Per Capita Average Internet Expenditure Versus Smartphone Penetration, By Country, 2015 57
Tablet Penetration, By Country,2015 59
Per Capita Average Internet Expenditure Versus Tablet Penetration, By Country, 2015 61
Website Market Trends and Strategies 63
Music Streaming Via Internet Radio 63
Video Streaming Gadgets Via Internet 63
Digital & Mobile Advertising Rates 63
Strategic partnerships 63
Market Background: Global Media Market 64
Media Market Characteristics 64
Media Market Historic Growth 65
Media Market Forecast Growth 66
Media Market Comparison With Industry Metrics 67
Global Media Market, Average Daily Time Spent On Media Consumption, 2011-2019 67
Global Media Market, Per Capita Average Media Expenditure Versus Average Daily Time Spent On Media Consumption, 2011-2019 68
Average Daily Time Spent On Media Consumption, 2015, By Country 70
Per Capita Average Media Expenditure Versus Average Time Spent On Media Consumption, By Country, 2015 72
Appendix 74
NAICS Definitions Of Industry Covered In This Report 74
Abbreviations 77
Currencies 77
Research Inquiries 77
The Business Research Company 78
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