Digital Transformation Market by Solution (Cloud Computing, Big Data, Mobility, and Social Media), Service (Professional and System Integrators), Business Type (B2B, B2B2C, & B2C), End User, Deployment type, Vertical, and Region - Global Forecast to 2021

“Increasing demand for internet of things and increased penetration of mobile devices and apps drives the digital transformation market”
The digital transformation market size is estimated to grow from USD 148.04 billion in 2015 to USD 392.15 billion by 2021, at a Compound Annual Growth Rate (CAGR) of 18.7%. Companies are seeking ways to increase revenue and reduce expenses, as the global market competition continues to shrink profit margins. Organizations of all sizes are focusing more on analyzing sales and market saturation in specific territories and identifying gaps. However, the lack of awareness regarding the benefits of digitalization is a restraining factor for the digital transformation market.
“The cloud deployment mode to account for the largest market share during the forecast period” The cloud deployment segment of the digital transformation market, by deployment type is estimated to hold the largest market share during the forecast period. Cloud digital transformation solutions provide users the liberty to access the tools from all computers and mobile devices. They offer the advantages of easy deployment, minimum costs, easy upgradability, accessibility, and no requirement of initial capital for purchasing the software. They help to reduce IT budgets, lower the financial risks, and increase flexibility. Small organizations and single-user licensees generally prefer cloud-based digital transformation tools due to the aforementioned reasons. The market for cloud digital transformation solutions is expected to witness significant traction during the forecast period.
“APAC digital transformation market is projected to grow at the highest growth rate during the forecast period”
The digital transformation market in APAC is estimated to register the highest growth rate during the forecast period. This growth can be attributed to the increasing technological advancements, increasing mobile app users, and big data analytics companies showing positive trend towards adoption of these technologies, thereby presenting immense growth potential for the Asia-Pacific digital transformation market in the near future. In the Asia-Pacific region, China will be the epicenter of digital innovations. Increasing e-commerce business in this country and the rapidly-developing social media platform in this region are among the major driving factors for the increasing digital transformation in the region.
In the process of determining and verifying the market size for several segments and subsegments gathered through secondary research, extensive primary interviews were conducted with key people. The break-up of profiles of primary participants is given below:
‧ By Company Type: Tier 1 - 30%, Tier 2 - 40%, and Tier 3 - 30%
‧ By Designation: C-level - 72%, Director level - 14%, and Others - 14%
‧ By Region: North America - 57%, Europe - 14%, and APAC - 29%
The various key vendors profiled in the report are as follows:

1. SAP AG (Germany)
2. IBM Corporation (U.S.)
3. Oracle Corporation (U.S.)
4. Google, Inc. (U.S.)
5. DELL EMC (U.S.)
6. Adobe Systems (U.S.)
7. HP (U.S.)
8. CA Technologies (U.S.)
9. Microsoft Corporation (U.S.)
10. Adobe Systems (U.S.)
11. Accenture PLC (Ireland)
12. Capgemini (France)
13. Apple, Inc. (U.S.)
14. Kelltontech (U.S.)


Research Coverage
The report defines, describes, and forecasts the digital transformation market on the basis of component, business type, deployment, end user, industry vertical, and region. It provide detailed information regarding factors influencing the growth of the digital transformation market (drivers, restraints, opportunities, and industry-specific challenges). The study also strategically profiles key players and comprehensively analyzes their core competencies.

Reasons to buy this report:
From an insight perspective, this research report has focused on various levels of analysis—industry analysis (industry trends), market share analysis of top players, supply chain analysis, and company profiles, which together comprise and discuss the basic views on the competitive landscape; emerging and high-growth segments of the digital transformation market; high-growth regions; and market drivers, restraints, and opportunities.

The report provides insights on the following pointers:
‧ Market Penetration: Comprehensive information on digital transformation solutions offered by the top players in the global digital transformation market

‧ Product Development/Innovation: Detailed insights on upcoming technologies, research & development activities, and new product launches in the digital transformation market

‧ Market Development: Comprehensive information about lucrative emerging markets – the report analyzes the markets for digital transformation across regions

‧ Market Diversification: Exhaustive information about new products, untapped geographies, recent developments, and investments in the global digital transformation market

‧ Competitive Assessment: In-depth assessment of market shares, strategies, products, and manufacturing capabilities of the leading players in the global digital transformation market

TABLE OF CONTENTS

1 INTRODUCTION 14
1.1 OBJECTIVES OF THE STUDY 14
1.2 MARKET DEFINITION 14
1.3 STUDY SCOPE 14
1.3.1 MARKETS COVERED 15
1.3.2 YEARS CONSIDERED FOR THE STUDY 15
1.4 CURRENCY 15
1.5 LIMITATIONS 16
1.6 STAKEHOLDERS 16
2 RESEARCH METHODOLOGY 17
2.1 INTRODUCTION 17
2.1.1 KEY DATA FROM SECONDARY SOURCES 18
2.1.2 KEY DATA FROM PRIMARY SOURCES 19
2.1.2.1 Key industry insights 19
2.1.2.2 Breakdown of primaries 20
2.2 MARKET SIZE ESTIMATION 20
2.3 MARKET BREAKDOWN AND DATA TRIANGULATION 22
2.4 RESEARCH ASSUMPTIONS AND LIMITATIONS 23
2.4.1 ASSUMPTIONS 23
3 EXECUTIVE SUMMARY 24
4 PREMIUM INSIGHTS 27
4.1 ATTRACTIVE OPPORTUNITIES IN THE DIGITAL TRANSFORMATION MARKET 27
4.2 DIGITAL TRANSFORMATION MARKET: TOP THREE SOLUTIONS 27
4.3 DIGITAL TRANSFORMATION MARKET: COMPARISON BETWEEN SOLUTION AND REGION 28
4.4 DIGITAL TRANSFORMATION MARKET, BY BUSINESS TYPE 28
5 MARKET OVERVIEW 29
5.1 INTRODUCTION 30
5.2 MARKET SEGMENTATION 30
5.3 MARKET DYNAMICS 31
5.3.1 DRIVERS 32
5.3.1.1 Increased growth of Internet of Things 32
5.3.1.2 Increased innovation offered by digitalization techniques 32
5.3.1.3 Increasing penetration of mobile devices and apps 32
5.3.1.4 Increased efficiency aided by these solutions and their affordability 32
5.3.2 RESTRAINTS 33
5.3.2.1 Low security for highly confidential data 33
5.3.2.2 Lack of awareness regarding benefits of digitalization 33
5.3.3 OPPORTUNITIES 33
5.3.3.1 Rising popularity of e-commerce 33
5.3.3.2 Collaboration among departments 33
5.3.4 CHALLENGES 34
5.3.4.1 Lack of knowledge and resources 34
5.3.4.2 Issues with integration of information collected from various data sources 34
5.4 INNOVATION SPOTLIGHT 34
5.5 STRATEGIC BENCHMARKING 35
5.5.1 DIGITAL TRANSFORMATION MARKET: STRATEGIC BENCHMARKING 35
6 DIGITAL TRANSFORMATION MARKET, BY COMPONENT 36
6.1 INTRODUCTION 37
6.2 SOLUTION 37
6.2.1 CLOUD COMPUTING 39
6.2.2 BIG DATA 39
6.2.3 MOBILITY 41
6.2.4 SOCIAL MEDIA 42
6.3 SERVICE 42
6.3.1 PROFESSIONAL SERVICES 43
6.3.2 SYSTEM INTEGRATION 44
7 DIGITAL TRANSFORMATION MARKET, BY DEPLOYMENT TYPE 45
7.1 INTRODUCTION 46
7.2 ON-PREMISE 47
7.3 CLOUD 48
8 DIGITAL TRANSFORMATION MARKET, BY END USER 49
8.1 INTRODUCTION 50
8.2 SMALL AND MEDIUM BUSINESSES (SMB) 51
8.3 ENTERPRISES 52
9 DIGITAL TRANSFORMATION MARKET, BY BUSINESS TYPE 53
9.1 INTRODUCTION 54
9.2 BUSINESS-TO-BUSINESS (B2B) 55
9.3 BUSINESS-TO-BUSINESS-TO-CONSUMER (B2B2C) 55
9.4 BUSINESS-TO-CONSUMER (B2C) 56

10 DIGITAL TRANSFORMATION MARKET, BY VERTICAL 57
10.1 INTRODUCTION 58
10.2 BANKING, FINANCIAL SERVICES & INSURANCE (BFSI) 59
10.3 HEALTHCARE 60
10.4 TELECOMMUNICATION & IT 61
10.5 AUTOMOTIVE 62
10.6 ACADEMIA & RESEARCH 63
10.7 RETAIL 64
10.8 MANUFACTURING 65
10.9 GOVERNMENT 66
10.10 OTHERS 67
11 DIGITAL TRANSFORMATION MARKET, BY GEOGRAPHY 68
11.1 INTRODUCTION 69
11.2 NORTH AMERICA 70
11.3 EUROPE 74
11.4 ASIA-PACIFIC 76
11.5 MIDDLE EAST & AFRICA (MEA) 80
11.6 LATIN AMERICA 83
12 COMPETITIVE LANDSCAPE 86
12.1 OVERVIEW 86
12.2 COMPETITIVE SITUATION AND TRENDS 87
12.2.1 ACQUISITIONS 87
12.2.2 PARTNERSHIPS, AGREEMENTS & COLLABORATIONS 89
12.2.3 NEW PRODUCT DEVELOPMENTS 89
13 COMPANY PROFILES 91
(Overview, Financials, Products & Services, Strategy, and Developments)*
13.1 SAP AG 91
13.2 IBM CORPORATION 95
13.3 ORACLE CORPORATION 98
13.4 GOOGLE INC. 101
13.5 DELL EMC 104
13.6 HEWLETT-PACKARD (HP) 106
13.7 CA TECHNOLOGIES 109
13.8 MICROSOFT CORPORATION 111
13.9 ADOBE SYSTEMS 113
13.10 ACCENTURE PLC 116
13.11 CAPGEMINI 118
13.12 APPLE, INC. 120
*Details on overview, financials, product & services, strategy, and developments might not be captured in case of unlisted companies.
14 APPENDIX 123
14.1 INDUSTRY EXPERTS 123
14.2 DISCUSSION GUIDE 124
14.3 KNOWLEDGE STORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL 129
14.4 INTRODUCING RT: REAL-TIME MARKET INTELLIGENCE 131
14.5 AVAILABLE CUSTOMIZATIONS 133
14.6 RELATED REPORTS 134
14.7 AUTHOR DETAILS 135