Wipes in Portugal

All wipes categories registered positive growth in current value terms during 2016. The positive economic landscape which has seen the unemployment rate decline and positive GDP growth become the norm once again helped to fuel consumer expenditure in the category. The 3% current value growth recorded in wipes in 2016 represents a considerable recovery when compared with the -2% current value growth recorded in the category over the review period. The convenience and multiple uses of wipes, regul...

Euromonitor International's Wipes in Portugal report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Home Care Wipes and Floor Cleaning Systems, Personal Wipes.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Wipes market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

WIPES IN PORTUGAL
Euromonitor International
April 2017

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Retail Sales of Wipes by Category: Value 2011-2016
Table 2 Retail Sales of Wipes by Category: % Value Growth 2011-2016
Table 3 NBO Company Shares of Retail Wipes: % Value 2012-2016
Table 4 LBN Brand Shares of Retail Wipes: % Value 2013-2016
Table 5 Forecast Retail Sales of Wipes by Category: Value 2016-2021
Table 6 Forecast Retail Sales of Wipes by Category: % Value Growth 2016-2021
Renova - Fabrica De Papel Do Almonda SA in Tissue and Hygiene (portugal)
Strategic Direction
Summary 1 Renova - Fabrica de Papel do Almonda SA:Key Facts
Summary 2 Renova - Fabrica de Papel do Almonda SA:Operational Indicators
Competitive Positioning
Summary 3 Renova - Fabrica de Papel do Almonda SA: Competitive Position 2016
Executive Summary
Economic Recovery Continues To Stimulate Tissue and Hygiene Sales in 2016
Strong Demand Among Tourists Drives the Performance of Away-from-home Tissue
Striking A Balance Between Innovation and Promotional Activity Remains the Basis of Winning Strategies
Online Sales Remain Slow To Take Off
Optimistic Economic Outlook and Demand Among Tourists Set To Continue Supporting the Performance of Tissue and Hygiene
Key Trends and Developments
Economic Recovery Continues To Stimulate Tissue and Hygiene Sales in 2016
Stronger Demand Among Tourists Drives the Performance of Away-from-home Tissue
Portuguese Birth Rate Finally Presenting Positive Signs
Market Indicators
Table 7 Birth Rates 2011-2016
Table 8 Infant Population 2011-2016
Table 9 Female Population by Age 2011-2016
Table 10 Total Population by Age 2011-2016
Table 11 Households 2011-2016
Table 12 Forecast Infant Population 2016-2021
Table 13 Forecast Female Population by Age 2016-2021
Table 14 Forecast Total Population by Age 2016-2021
Table 15 Forecast Households 2016-2021
Market Data
Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2011-2016
Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2011-2016
Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2012-2016
Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2013-2016
Table 20 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2011-2016
Table 21 Distribution of Retail Tissue and Hygiene by Format: % Value 2011-2016
Table 22 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2016
Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2016-2021
Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2016-2021
Definitions
Sources
Summary 4 Research Sources