Software-Defined Anything (SDx) Market by Type (SDN, SD-WAN, and SDDC), End User (Service Providers and Enterprises (BFSI, Retail, Healthcare, Education, Government, and Manufacturing)), and Region - Global Forecast to 2024

Increasing big data generation by enterprises and their increasing demand for virtualization and cloud in data centers to drive the market growth of SDx solutions
The global Software-Defined Anything (SDx) market size is expected to grow from 51.7 billion in 2019 to USD 160.8 by 2024, at a Compound Annual Growth Rate (CAGR) of 25.5% during the forecast period. Organizations worldwide are increasingly adopting SDx solutions as these technologies were introduced to enable efficient policy-based creation, deletion, and management of data in private and public cloud infrastructure along with effective network management and control. Due to multi-fold benefits, the SDx market is showing growth across the globe.
By type, the Software-Defined Anything (SDDC) segment is expected to account for the highest market share during the forecast period
By type, the SDDC segment is expected to account for the highest market share during the forecast period. Organizations are widely adopting SDDC as they enable them to capitalize on the agility, elasticity, and scalability of cloud computing. Businesses are leveraging the chief advantages of SDDC that enable them to automate all functions with the help of intelligent software, speeding Information Technology (IT) resource provisioning and enhancement of operational management.
By enterprise, the retail enterprise segment to record the highest growth rate during the forecast period
By enterprise, the retail enterprise segment is expected to record the highest growth rate during the forecast period. The companies in retail across the globe are increasingly adopting SDx solutions to enrich and curate the customer experience by using a huge amount of customer data available to them. They are opting for SDx solutions that help them speed up digital and in-store service delivery, reduce complexities, and build and maintain growing flexible network architecture.
By region, APAC to grow at the highest CAGR during the forecast period
APAC is estimated to grow at the highest CAGR during the forecast period, due to the widespread adoption of emerging technologies, such as cloud computing, big data analytics, and rising digital transformation in the region. Organizations are moving to a hybrid IT model, and the need to ensure secure, highly agile, and flexible network access to branch offices across the region has become more pivotal than ever. Strong, resilient networks are becoming the core of the organization’s digital investment priorities as they race to build their presence in the region. Moreover, the presence of growing economies, such as China and India, which are rapidly implementing latest technologies due to the increasing internet penetration and improving customer demand, which is increasing big data, is also considered to be a key factor for the growth of the SDx market in the region.
In-depth interviews were conducted with Chief Executive Officers (CEOs), marketing directors, innovation and technology directors, and executives from various key organizations operating in the SDx market.
The breakup of the profiles of the primary participants is given below:
‧ By Company: Tier 1 – 35%, Tier 2 – 40%, and Tier 3 – 25%
‧ By Designation: C-Level – 65%, Managers – 35%
‧ By Region: North America – 30%, Europe – 35%, APAC – 25%, and RoW – 10%
The following key SDx vendors are profiled in the report:
‧ Cisco (US)
‧ Dell EMC (US)
‧ HPE (US)
‧ IBM (US)
‧ VMware (US)
‧ Huawei (China)
‧ Juniper Networks (US)
‧ Microsoft (US)
‧ Nokia (Finland)
‧ Oracle (US)
‧ Aryaka Networks (US)
‧ Big Switch Networks (US)
‧ Citrix (US)
‧ Extreme Networks (US)
‧ Infovista (France)
‧ NEC (Japan)
‧ Nutanix (US)
‧ Pluribus Networks (US)
‧ Red Hat (US)
‧ Silver Peak Systems (US)
‧ SUSE (Germany)
‧ Adaptiv Networks (US)
‧ Arista Networks (US)
‧ Bigleaf Networks (US)
‧ CloudGenix (US)
‧ Cumulus Networks (US)
‧ DataCore Software (US)
‧ DataDirect Networks (US)
‧ FatPipe Networks (US)
‧ flexiWAN (Israel)
‧ Fortinet (US)
‧ Fujitsu (Japan)
‧ HiveIO (US)
‧ Lavelle Networks (India)
‧ Lenovo (Hong Kong)
‧ Martello Technologies (Canada)
‧ Maxta (US)
‧ Mushroom Networks (US)
‧ NetApp (US)
‧ Peplink (US)
‧ Pica8 (US)
‧ Pivot3 (US)
‧ Riverbed (US)
‧ Scale Computing (US)
‧ StarWind Software (US)
‧ StorMagic (UK)
‧ Stratoscale (Israel)
‧ Veeam Software (Switzerland)
‧ Versa Networks (US)
‧ Zenlayer (US)
Research Coverage
The SDx market by type (SDN, SD-WAN, and SDDC), end user (service providers, and enterprises), and region. A detailed analysis of the key industry players has been undertaken to provide insights into their business overviews; services; key strategies; new service launches; partnerships, agreements, and collaborations; business expansions; and competitive landscape associated with the global SDx market.
Reasons to Buy the Report
The report would help the market leaders/new entrants in the following ways:
‧ It comprehensively segments the SDx market and provides the closest approximations of the revenue numbers for the overall market and its subsegments across regions.
‧ It would help stakeholders understand the pulse of the market and provide information on the key market drivers, restraints, challenges, and opportunities.
‧ It would help stakeholders understand their competitors better and gain more insights to enhance their positions in the market. The competitive landscape section includes competitor ecosystem, new service developments, partnerships, and acquisitions.

TABLE OF CONTENTS

1 INTRODUCTION 20
1.1 OBJECTIVES OF THE STUDY 20
1.2 MARKET DEFINITION 20
1.3 MARKET SCOPE 21
1.3.1 MARKET SEGMENTATION 21
1.4 YEARS CONSIDERED FOR THE STUDY 21
1.5 CURRENCY CONSIDERED 22
1.6 STAKEHOLDERS 22
2 RESEARCH METHODOLOGY 23
2.1 RESEARCH DATA 23
2.1.1 BREAKUP OF PRIMARY PROFILES 24
2.1.2 KEY INDUSTRY INSIGHTS 25
2.2 MARKET BREAKUP AND DATA TRIANGULATION 26
2.3 MARKET SIZE ESTIMATION 27
2.3.1 TOP-DOWN APPROACH 28
2.3.2 BOTTOM-UP APPROACH 28
2.4 MARKET FORECAST 29
2.5 ASSUMPTIONS FOR THE STUDY 30
2.6 LIMITATIONS OF THE STUDY 31
3 EXECUTIVE SUMMARY 32
4 PREMIUM INSIGHTS 36
4.1 ATTRACTIVE MARKET OPPORTUNITIES IN THE GLOBAL SOFTWARE-
DEFINED ANYTHING MARKET 36
4.2 SOFTWARE-DEFINED ANYTHING MARKET, BY END USER 36
4.3 SOFTWARE-DEFINED ANYTHING MARKET IN NORTH AMERICA,
BY END USER AND COUNTRY 37
4.4 SOFTWARE-DEFINED ANYTHING MARKET IN EUROPE, BY END USER AND COUNTRY 37
4.5 SOFTWARE-DEFINED ANYTHING MARKET IN ASIA PACIFIC, BY END USER AND COUNTRY 38
5 MARKET OVERVIEW AND INDUSTRY TRENDS 39
5.1 INTRODUCTION 39
5.2 MARKET DYNAMICS 39
5.2.1 DRIVERS 40
5.2.1.1 Increase in data volume 40
5.2.1.2 Significant reduction in CAPEX and OPEX 40
5.2.1.3 Need for effective network management 41
5.2.2 RESTRAINTS 41
5.2.2.1 Concerns over data privacy and security 41
5.2.2.2 Inefficient resource provisioning and lack of skilled workforce 41
5.2.3 OPPORTUNITIES 42
5.2.3.1 Increasing demand for hybrid clouds 42
5.2.3.2 Growing adoption of IoT 42
5.2.3.3 Regulations concerning data localization 42
5.2.4 CHALLENGES 42
5.2.4.1 Data management for enterprises 42
5.2.4.2 Difficulties in transitioning from traditional to software defined 43
5.3 SOFTWARE-DEFINED ANYTHING ARCHITECTURAL ECOSYSTEM 43
5.3.1 EDGE ROUTERS 44
5.3.2 SWITCHES 44
5.3.3 WORKSTATIONS 44
5.3.4 CONTROLLERS 44
5.3.5 FIREWALLS 44
5.4 SOFTWARE-DEFINED ANYTHING APPLICATION AREAS 44
5.4.1 CLOUD APPROACH 44
5.4.2 REMOTE CONNECTIVITY 45
5.4.3 MULTI-TENANT PLATFORM CREATION 45
5.4.4 MULTIBRANCH CONNECTIVITY 45
5.4.5 SECURITY 45
5.4.6 NETWORK VISIBILITY 45
5.5 VALUE CHAIN ANALYSIS 45
5.5.1 SOFTWARE-DEFINED DATA CENTER NETWORKING 45
5.5.2 SOFTWARE-DEFINED STORAGE 46
5.5.3 SOFTWARE-DEFINED COMPUTE 46
5.5.4 NETWORK VIRTUALIZATION SOLUTION PROVIDERS 46
5.5.5 HARDWARE EQUIPMENT PROVIDERS 46
5.5.6 RESELLERS 46
5.5.7 MANAGED SERVICE PROVIDERS 46
5.5.8 END USERS 47
5.6 INDUSTRY STANDARDS 47
5.6.1 DISTRIBUTED MANAGEMENT TASK FORCE STANDARDS 47
5.6.2 CLOUD INFRASTRUCTURE MANAGEMENT INTERFACE 47
5.6.3 OPEN VIRTUALIZATION FORMAT 47
5.6.4 ORGANIZATION FOR THE ADVANCEMENT OF STRUCTURED INFORMATION STANDARDS 47
5.6.5 STORAGE NETWORKING INDUSTRY ASSOCIATION—CLOUD DATA MANAGEMENT INTERFACE 47
5.6.6 EUROPEAN TELECOMMUNICATIONS STANDARDS INSTITUTE/ INDUSTRY SPECIFICATION GROUP—NETWORK FUNCTION VIRTUALIZATION 48
6 SOFTWARE-DEFINED ANYTHING MARKET, BY TYPE 49
6.1 INTRODUCTION 50
6.2 SOFTWARE-DEFINED NETWORKING 51
6.2.1 INCREASING DEMAND FOR COST-EFFECTIVE SOLUTIONS FOR OPERATING NETWORK INFRASTRUCTURE AND BUSINESS FUNCTIONS TO DRIVE THE SOFTWARE-DEFINED NETWORKING INDUSTRY 51
6.3 SOFTWARE-DEFINED WIDE AREA NETWORK 52
6.3.1 DELIVERING ROBUST BRANCH CONNECTIVITY OVER TRADITIONAL WAN ARCHITECTURE BY REDUCING OVERALL CAPEX AND IMPROVING NETWORK CAPACITY EFFECTIVELY TO DRIVE THE SOFTWARE-DEFINED WIDE AREA NETWORK INDUSTRY 52
6.4 SOFTWARE-DEFINED DATA CENTER 55
6.4.1 SOFTWARE-DEFINED COMPUTING 57
6.4.1.1 Software-defined computing tools to facilitate efficient and dynamic allocation of workloads across the servers in the system 57
6.4.2 SOFTWARE-DEFINED STORAGE 58
6.4.2.1 Liberty to choose industry-standard servers to drive the SDS segment growth 58
6.4.3 SOFTWARE-DEFINED DATA CENTER NETWORKING 60
6.4.3.1 SDDCN to provide centralized control of the network traffic without configuring the settings of individual switches 60
7 SOFTWARE-DEFINED ANYTHING MARKET, BY END USER 61
7.1 INTRODUCTION 62
7.2 SERVICE PROVIDERS 63
7.2.1 TELECOM SERVICE PROVIDERS 64
7.2.1.1 Transition to 5G to drive the SDx market in telecom service providers segment 64
7.2.2 CLOUD SERVICE PROVIDERS 64
7.2.2.1 Reduced network infrastructure cost and enhanced service assurance to bolster the adoption of the SDx technology in the cloud service providers segment 64
7.3 ENTERPRISES 64
7.3.1 BANKING, FINANCIAL SERVICES, AND INSURANCE 66
7.3.1.1 Flexibility and added speed in application delivery to drive the SDx technology in the BFSI sector 66
7.3.2 MANUFACTURING 69
7.3.2.1 Centralized and pre-defined policy management to drive the adoption of SDx in manufacturing 69
7.3.3 RETAIL 70
7.3.3.1 Evolving nature of the sector to provide next-gen in-store technologies for enforcing retailers to implement the SDx technology 70
7.3.4 HEALTHCARE 73
7.3.4.1 Need for in-depth network visibility and compliance to bolster the adoption of SDx in the healthcare segment 73
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7.3.5 GOVERNMENT 76
7.3.5.1 Need for overcoming siloed IT infrastructure and streamlining data economy to motivate government stakeholders for adopting the SDx technology 76
7.3.6 EDUCATION 78
7.3.6.1 Growing adoption of digital campuses with cloud and IoT to drive the adoption of SDx in the education sector 78
7.3.7 OTHERS 80
8 SOFTWARE-DEFINED ANYTHING MARKET, BY REGION 82
8.1 INTRODUCTION 83
8.2 NORTH AMERICA 84
8.2.1 UNITED STATES 88
8.2.1.1 Proliferation of software-defined technologies within enterprises to drive the market growth in the US 88
8.2.2 CANADA 88
8.2.2.1 Government initiatives toward digital transformation to fuel the market growth in Canada 88
8.3 EUROPE 88
8.3.1 UNITED KINGDOM 91
8.3.1.1 Rapid digitalization to drive the growth of the SDx market in the UK 91
8.3.2 GERMANY 91
8.3.2.1 Increase in the number of automotive OEMs to boost the SDx market in Germany 91
8.3.3 REST OF EUROPE 91
8.4 ASIA PACIFIC 92
8.4.1 CHINA 95
8.4.1.1 Demand for hyperconverged data centers to boost the SDx market in China 95
8.4.2 JAPAN 95
8.4.2.1 Emergence of 5G and edge computing to drive the SDx market in Japan 95
8.4.3 REST OF ASIA PACIFIC 95
8.5 REST OF THE WORLD 96
8.5.1 MIDDLE EAST AND AFRICA 98
8.5.2 LATIN AMERICA 98
9 COMPETITIVE LANDSCAPE 100
9.1 OVERVIEW 100
9.2 COMPETITIVE SCENARIO 101
9.2.1 PARTNERSHIPS 101
9.2.2 NEW PRODUCT LAUNCHES 102
9.2.3 ACQUISITIONS 103
9.2.4 BUSINESS EXPANSIONS 104
10 COMPANY PROFILES 105
(Business Overview, Products, Solutions & Services, Key Insights, Recent Developments, SWOT Analysis, MnM View)*
10.1 CISCO 105
10.2 DELL EMC 109
10.3 HPE 113
10.4 IBM 117
10.5 VMWARE 120
10.6 HUAWEI 124
10.7 JUNIPER NETWORKS 127
10.8 MICROSOFT 130
10.9 NOKIA 132
10.10 ORACLE 135
10.11 ARYAKA 138
10.12 BIG SWITCH NETWORKS 139
10.13 CITRIX 140
10.14 EXTREME NETWORKS 142
10.15 INFOVISTA 144
10.16 NEC 145
10.17 NUTANIX 147
10.18 PLURIBUS NETWORKS 149
10.19 RED HAT 150
10.20 SILVER PEAK 152
10.21 SUSE 154
10.22 ADAPTIV NETWORKS 156
10.23 ARISTA NETWORKS 156
10.24 BIGLEAF 157
10.25 CLOUDGENIX 157
10.26 CUMULUS NETWORKS 158
10.27 DATACORE SOFTWARE 158
10.28 DATADIRECT NETWORKS 159
10.29 FATPIPE 159
10.30 FLEXIWAN 160
10.31 FORTINET 160
10.32 FUJITSU 161
10.33 HIVEIO 161
10.34 LAVELLE NETWORKS 162
10.35 LENOVO 162
10.36 MARTELLO 163
10.37 MAXTA 163
10.38 MUSHROOM NETWORKS 164
10.39 NETAPP 164
10.40 PEPLINK 165
10.41 PICA8 165
10.42 PIVOT3 166
10.43 RIVERBED 166
10.44 SCALE COMPUTING 167
10.45 STARWIND SOFTWARE 167
10.46 STORMAGIC 168
10.47 STRATOSCALE 168
10.48 VEEAM SOFTWARE 169
10.49 VERSA NETWORKS 169
10.50 ZENLAYER 170
*Details on Business Overview, Products, Solutions & Services, Key Insights, Recent Developments, SWOT Analysis, MnM View might not be captured in case of unlisted companies.
11 APPENDIX 171
11.1 DISCUSSION GUIDE 171
11.1 KNOWLEDGE STORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL 173
11.2 AVAILABLE CUSTOMIZATIONS 175
11.3 RELATED REPORTS 175
11.4 AUTHOR DETAILS 176