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Annual Subscription: Business Cloud Strategies

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出 版 商:Strategy Analytics
出版日期:2013/01/01
Business Cloud Strategies provides software and hardware vendors and service providers the market data and insights they need to develop effective business cloud product and go-to-market strategies targeting small, medium and large businesses and their ecosystem partners.

The Strategy Analytics Business Cloud Strategies service helps you succeed in this market with answers to critical questions like:

What are the market opportunities and challenges for selling business cloud products and services to small, medium and large businesses and ecosystem partners in different verticals and regions?
What are the key drivers and inhibitors behind business customer selection, adoption and use of Software as a Service (SaaS), Infrastructure as a Service (IaaS) and Platform as a Service (PaaS) in public, private, hybrid and community clouds?
How will the emergence of the mobile cloud, representing the intersection of business clouds and mobility, change the way businesses develop, evaluate, select, purchase, deliver, use and support software to enable on-demand and mobile businesses?
What are the product and go-to-market strategies of leading software vendors and service providers to address current and future business customer requirements for cloud solutions?
Business Cloud Strategies Distinctions

Business Cloud Strategies service provides actionable insights into business cloud market opportunities and challenges for software and hardware vendors and service providers. Global business customer and partner surveys and interviews provide the foundation for our market analysis.

By sizing and forecasting business cloud market revenue down to the service type and deployment model and identifying the top factors that are driving and inhibiting investment by customer size, region and vertical, BCS provides the market intelligence and analysis that business cloud vendors and service providers need to develop effective product and go-to-market strategies for targeting small, medium and large businesses and their ecosystem partners.

The service profiles leading and innovative business cloud product and service providers to explore differentiated strategies for public, private, hybrid, and community clouds. Recognizing the transformative impact that clouds are having on both business and IT operations, the service also explores the opportunities and challenges relating to key business cloud areas include cloud analytics, collaboration, mobility, readiness, security and storage.

Business Cloud Strategies Service Elements

Business cloud services revenue by service type (SaaS, IaaS split into server storage and security, and PaaS) deployment model (public and private clouds) , and region
Business cloud adoption by customer size, vertical and region based on global business customer and partner surveys and interviews
Business cloud customer requirements and product and service provider offerings in key areas including cloud analytics, mobility, readiness, security and storage
Business cloud collaboration revenue and user forecasts by region
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