Customer Relationship Management (CRM) Software Market in China 2012-2016

TechNavio's analysts forecast the Customer Relationship Management (CRM) Software market in China to grow at a CAGR of 15.64 percent over the period 2012-2016. One of the key factors contributing to this market growth is the high demand for Software-as-a-Service (SaaS)-based CRM Software. The CRM Software market in China has also been witnessing the need for CRM software in lower tier cities. However, the security concerns with SaaS-based CRM software could pose a challenge to the growth of this market.
TechNavio's report, the CRM Software Market in China 2012-2016, has been prepared based on an in-depth market analysis with inputs from industry experts. The report focuses on China; it also covers the CRM Software market landscape and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.
The key vendors dominating this market space are Microsoft Corp., Oracle Corp., SAP AG, and UFIDA Software Co. Ltd.
The other vendors mentioned in the report are AsiaInfo Linkage, 800App CRM, Bokesoft Information Co. Ltd., Golden Abacus Software Co. Ltd., Kingdee International Software Group Co. Ltd., MyCRM, Neusoft Corp., Salesforce.com, TurboCRM, and XTools.
Key questions answered in this report:
What will the market size be in 2016 and what will the growth rate be?
What are the key market trends?
What is driving this market?
What are the challenges to market growth?
Who are the key vendors in this market space?
What are the market opportunities and threats faced by the key vendors?
What are the strengths and weaknesses of the key vendors?

01. Executive Summary
02. List of Abbreviations
03. Introduction
04. Market Research Methodology
Market Research Process
Research Design
Research Methodology
05. Scope of the Report
Market Overview
Product Offerings
06. Market Landscape
06.1 CRM Software as a Segment of Overall Enterprise Applications Software Market in China
06.2 CRM Software Market in China
CRM Software Modules
Market Size and Forecast
CRM Software Market in China by Applications
CRM Software Market in China by Software Deployment Technology
End-user Segmentation Based on Enterprise Size
06.3 Five Forces Analysis
07. Vendor Landscape
08. Buying Criteria
09. Market Growth Drivers
10. Drivers and their Impact
11. Market Challenges
12. Impact of Drivers and Challenges
13. Market Trends
14. Key Vendor Analysis
14.1 Microsoft Corp.
Business Overview
Business Segmentation
SWOT Analysis
14.2 Oracle Corp.
Business Overview
Business Segmentation
SWOT Analysis
14.3 SAP AG
Business Overview
Business Segmentation
SWOT Analysis
14.4 UFIDA Software Co. Ltd.
Business Overview
Business Segmentation
SWOT Analysis
15. Other Reports in this Series

List of Exhibits
Exhibit 1: Market Research Methodology
Exhibit 2: Segments of the Enterprise Applications Software Market
Exhibit 3: CRM as a Segment of the Enterprise Applications Software Market in China 2012
Exhibit 4: CRM Software Modules
Exhibit 5: CRM Software Market in China 2012-2016 (US$ million)
Exhibit 6: CRM Software Market in China by Applications 2012
Exhibit 7: CRM Software Market in China by Software Deployment Technology 2012
Exhibit 8: CRM Software Market in China by End-user Segmentation Based on Enterprise Size 2012
Exhibit 9: CRM Software Market in China by Vendor Segmentation 2012
Exhibit 10: Business Segmentation of Microsoft Corp.
Exhibit 11: Business Segmentation of Oracle Corp.
Exhibit 12: Business Segmentation of SAP AG
Exhibit 13: Business Segmentation of UFIDA Software Co. Ltd.
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