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VALUE SHARE: Global Handset Revenue & ASP By Vendor by Region: Q4 2012
出 版 商:Strategy Analytics
出版日期:2013/03/07
頁 數:30頁
文件格式:0
Global handset industry revenues grew a healthy +15% annually in Q4 2012 in spite of global handset industry shipment volumes growth remaining flat. Apple was the star performer, as it surpassed Samsung for the world's number one spot in terms of revenue, topped the rankings in three out of six regions and captured a record high 38% share of total global handset industry revenues. Apple performed well in its home market of North America, boosted by the iPhone 5 launch, while recovering Nokia tripled its turnover in the important North America market with an LTE portfolio push. Meanwhile, RIM and HTC struggled almost everywhere and LG's performance was a mixed bag with some traction in Europe. This report provides extensive analysis of quarterly global handset revenues, ASPs and shipment metrics for eight major vendors from 2007 to Q4 2012. Global revenue-share, shipment-share and ASP tracking for top vendors across six regions are also included. The report is a vital tool for monitoring the financial health and handset pricing of leading brands such as Apple, Motorola and others across different regions.